Wednesday, May 25, 2005

NEWS: Mazda Launches Production Version of Mazda MX-Crossport Concept

With Files from Mazda Canada
Photo by Mark Atkinson


Mazda North American Operations today announced that the MX-Crossport concept car, which debuted earlier this year at the 2005 North American International Auto Show in Detroit, Michigan, will formally move from concept to production vehicle. The company also confirmed that the vehicle will be named the Mazda CX-7.




Featured at a number of global auto shows in the past few months, including the Canadian International Auto Show in Toronto, the MX-Crossport has received high-praise from the public for its Zoom-Zoom exterior styling and driver-oriented interior. The production version, which will be built in Japan, will pick up many of the concept car’s design themes when it goes into production in 2006. It will be launched first in the North American market, and Mazda will continue to study launch feasibility in other global markets. Additional product information and launch timings will be made available as the year progresses.

In Mazda’s new global naming strategy, crossover-type, sport utility vehicles will carry the CX designation—as in Mazda CX-7; rotary engined sports cars carry the RX designation (RX-8) and piston-engined sports cars carry the MX designation (MX-5, as will be seen on the all-new 2006 MX-5 Miata). Core production vehicles will continue to carry the name ‘Mazda’ and a number, based on vehicle size (Mazda2, Mazda3, Mazda5, Mazda6); Tribute, MPV and B-Series Truck will continue with their current nomenclature until further notice.

No comments: